Blogs
Why Corporate Culture Is More Important Than Strategy in 2018
It’s the attitude, soul and personality of your business. It’s what drives your mission, guides your practices and helps you achieve your goals. Your company might have the most well-thought-out strategy around, but without a strong culture to back it up, your chances...
Sales Performance
More prospects, more clients, with ROI as the only measure of success We develop and deliver for our clients a culture of continuous improvement in the effectiveness of their sales investments to attract new clients, and leverage relationships with existing clients to...
Compete on Margin – Not Price?
We believe there is no other way for a business to dominate its market The concept to compete on margin – not price sounds simple, but it’s powerful because the concept is easy to understand and can be easily measured. More importantly it’s very...
Growing Your Business With Lean Six Sigma
Not so long ago, manufacturing was the only industry using Lean Six Sigma. But today the popular business improvement methodology has so many benefits within the workplace that companies from a wide range of industries have begun to cash in on it as well. Lean Six...
Are You Among The ‘Winners’ Using Insight Selling?
As a professional services firm, you’re likely to have found yourself asking these questions: How can we generate more referrals and attract more business? How do we prove our expertise and value to clients? The answer is insight. Insight selling, more specifically,...
The benefit of sophisticated month to month support is productive and safe
When you collaborate with Edgeview we don’t just generate an expensive report and issue an invoice – we measure success with actual results that we deliver together. A collaboration with Edgeview is a hands on exercise – together we create your expectations,...
Great Leaders Aren’t Born, They’re Made
Great leaders aren’t born, they’re made. And leadership coaching is one of the ways they’re created. Once mainly used to solve problems or “fix” poor performers, leadership coaching now focuses on enhancing performance for leaders and has become more and more common...
Cold Calling Isn’t Dead. It’s An Art You Need To Master.
If you Google “cold calling”, you’d be forgiven for thinking it’s dead, an ancient marketing method which has gone the same way as dinosaurs and door-to-door encyclopedia sales. But even in today's virtual world, the obituary for cold calling is premature. Cold...
7 Effective Ways To Generate Leads Offline
Social media ads, blogs, search engine optimisation, email marketing… They’re likely to be among the online methods you employ to generate leads. But what are you doing about your offline marketing? In today’s digital age, the importance of generating leads for your...